Friday, May 07, 2004

bfi Provides Furniture Solutions For CB Richard Ellis’ New Saddle Brook, NJ Office

SADDLE BROOK, NJ, MAY 7, 2004-- Business Furniture, Inc. (bfi), one of the New York Metropolitan area’s largest office furniture dealerships, recently furnished CB Richard Ellis’ (CBRE) new office in Saddle Brook, New Jersey. CBRE had consolidated its two offices in northern New Jersey into one, 26,777-square-foot space at the Park 80 West, Plaza II, office campus.

The bfi team of Dan Morley, president; Bill Zieler, senior vice president; and Linda Gretta, senior account manager; participated in making this assignment for CBRE a success.

When CBRE contacted Dan Morley and informed him of the company’s plans to merge its Paramus and Saddle Brook offices, bfi put an experienced team together to create the ideal furniture solution for its client. CBRE required a first-class image that also fostered open communication between its over 120 employees in this location. This project also needed to be completed in an extremely tight two-week time frame and adhere to stringent budget parameters. CBRE additionally called on the expertise of Gensler, one of the largest interior design firms in the country, to create the architectural design. bfi worked closely with Gensler to achieve the look and performance that CBRE required.

“We were pleased to complete this important assignment for our long-time client, CBRE. The success of this project reflects bfi’s ability to provide clients with furniture and design solutions that meet the challenges of furnishing today’s smart office environment,” commented Dan Morley. “Our strategy for CBRE provided the company with an excellent product solution that satisfied its design, image and budgeting needs. Whether we are creating workplace solutions for clients in 25,000 or 250,000 square feet of space, bfi brings the same commitment, energy and innovation to the project.”

bfi provided several innovative product solutions which enabled CBRE to save between 20-25% over the original budget. This approach included the utilization of a rather unique remanufactured product line in addition to a combination of several new furniture solutions. Files, chairs and tables were selected by bfi from other manufacturers to fulfill CBRE’s space and performance needs.

Patrick Murphy, Executive Managing Director, Tri-State New York Suburban Markets, CBRE, commented, “We thank bfi on an outstanding job at our new offices in Saddle Brook. The Company’s team of professionals created a new modern-generation office space that met all of out budgetary, operational and workflow requirements at CBRE. With this new space, we are creating a model of a smart workplace environment, which integrates all of our divisions at CBRE and fosters enhanced teamwork and communication.”

For over 50 years, Business Furniture, Inc. (bfi), has been a leader in furniture specification and furniture project management market. With offices in Elizabeth, Cranbury and Parsippany NJ; New York City and Melville, Long Island, bfi is a nationwide organization offering product and service procurement, delivery and installation, furniture inventory and reconfiguration services and 24/7 on-line customer service. Representing over 200 office furniture manufacturers and recognized as one of America’s largest Herman Miller, Inc. dealerships, bfi employs over 150 professionals serving a diverse customer base in the corporate, governmental, architectural and design and real estate sectors.

For more information, contact bfi’s Elizabeth, New Jersey headquarters at 908-355-3400 or visit

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