Monday, August 15, 2005

The Man Behind the Cella Chair

Meet designer Jerome Caruso, creator of the Herman Miller Cella Chair, Sub-Zero fridge/freezer, plus an array of other innovations

At 12 years old, Jerome Caruso discovered his career when a friend of his father introduced him to industrial design--and he heard about a General Motors contest for futuristic car concepts. "I worked in the basement every day after school for months," Caruso remembers, "developing a clay model for the car, transferring the design to a block of wood, and carving it out by hand. That was when I realized what I wanted to do--especially after winning an award."

Caruso refined his design sensibilities in Europe in the 1960s. While a graduate student at the University of Copenhagen, he also worked at that city's premier design office. "There was a sensitive approach to European design that made an indelible impression on me," he recalls.

Deciding to go it alone, he lined up projects in Scandinavia; at age 26 he opened a practice in Brussels with clients in Belgium, England, France, and Germany. Later he returned to the U.S. and again established a one-man studio. His diverse projects ranged from spearheading Motorola's entry into the manufacture of LCD watch modules to designing and engineering the first completely machine-produced stack chair for the U.S. contract market (now in the American Arts collection at the Chicago Art Institute).

Caruso is most noted as Sub-Zero's first and only designer for more than 20 years, responsible for their entire line of sophisticated refrigeration icons and industry-leading firsts, including winestorage units. He invented Sub-Zero's revolutionary drawer-and-cabinet system, named one of the 10 best products of '95 by Time magazine. For the 2002 debut of Wolf, Sub-Zero's corporate companion, he designed 25 new cooking appliances within 18 months.

With more than 75 design patents to his credit, Caruso takes a hands-on approach and enjoys doing it all--concepts, drawings, prototypes, and engineering. "The bigger the challenge, the more fun it is to work out the solution," he says. He's especially intrigued with chairs and vividly recalls the challenge of Herman Miller's high-performance, award-winning Reaction chair, which he designed with his son, Steven.

But Herman Miller's Cella chair, he smiles, was the "Mt. Everest of fun. At the beginning, I imagined a highly engineered, 'intelligent' surface that could be the ultimate in seating comfort. I envisioned hundreds of tiny 'cells'--each one consisting of a pad with spring-like loops that would both support and respond to different anatomical areas." And after years of development and experimentation, the Cella chair closely follows that original concept.

Today, from his spacious, sky-lit studio in Lake Forest, Illinois, Caruso continues to enjoy the design process as much as he did when he first discovered it as a boy. "My goal has always been to bring function and art together in products that perform superbly and look great," he says.

Herman Miller Designs
Cella Chairs
Reaction Chairs

Jerome Caruso Design, Lake Forest, Illinois

Good Design Awards, Chicago Athenaeum, 2003, Convection Oven Line, Radiant Cooktop Line/Wolf Appliance Company
IDSA Awards, 2002, Convection Oven Line, Radiant Cooktop Line/Wolf Appliance Company
IDSA Award, 2002, Reaction Chair/Herman Miller
IDSA Award, 2001, Wine Storage Units/Sub-Zero Freezer Co.
Best of NeoCon Gold Award, 1998, Reaction Chair/Herman Miller
Design Excellence Award, Design Journal, 1998, Reaction Chair/Herman Miller
Annual Design Review, I.D. magazine, 1998, Reaction Chair/Herman Miller
Year's 10 Best Products, Time magazine, 1995, Sub-Zero 700 Series
IDSA Award, 1991, Attiva Seating System/Thonet Industries
IDSA Award, 1987, Sub-Zero 500 Series

Related Information:
Introducing the Cella Chair by Herman Miller
Herman Miller's Cella Chair and Babble Voice Privacy Technology Win "Best of NeoCon 2005" Awards

bfi is an authorized Herman Miller Dealer servicing the NJ/NY area. For more information on the Herman Miller Cella Chair visit our Cella Chair page at:

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