Why You Can Focus in a Coffee Shop but Not in Your Open Office
A few years ago, during a media interview for one of my books, my interviewer said something I still ponder often. Ranting about the level of distraction in his open office, he said, “That’s why I have a membership at the coworking space across the street — so I can focus.”
While I fully support the backlash against open offices, the comment struck me as odd. After all, coworking spaces also typically use an open office layout.
But I recently came across a series of studies examining the effect of sound on the brain that reveals why his strategy works.